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      Blog

      Privacy data protection targeting of social media users – public consultation version

      • Categories Blog, Business, Design / Branding, Free Data Protection Resources, Uncategorized
      • Date September 10, 2020

      Guidelines 08/2020 on the targeting of social media users – version for public consultation

      Section 1
      Introduction
      Section 2
      Scope
      Section 3
      Risks to the rights andfreedoms of users posed by the processing of personal data
      Section 4
      Actors and Roles.
      Section 4.1
      Users
      Section 4.2
      Social media providers
      Section 4.3
      Targeters
      Section 4.4
      Other relevant actors
      Section 4.5
      Roles and responsibilities
      Section 5
      Analysis of different targeting mechanisms.
      Section 5.1
      Overview
      Section 5.2
      Targeting on the basis of provided data.
      Paragraph 5.2.1
      Data provided by the user to the social media provider.
      Subparagraph 5.2.1 A
      Roles
      Subparagraph 5.2.1 B
      Legal basis
      Paragraph 5.2.2
      Data provided by the user of the social media platform to the targeter.
      Subparagraph 5.2.2 A
      Roles
      Subparagraph 5.2.2 B
      Legal basis
      Section 5.3
      Targeting on the basis of observed data
      Subparagraph 5.3.1 A
      Roles
      Subparagraph 5.3.2 B
      Legal basis
      Section 5.4
      Targeting on the basis of inferred data
      Subparagraph 5.4.1 A
      Roles
      Subparagraph 5.4.2 B
      Legal basis
      Section 6
      Transparency and right of access
      Section 6.1
      Essence of the arrangement and information to provide (Article 26 (2) GDPR).
      Section 6.2
      Right of access (Article 15).
      Section 7
      Data protection impact assessments (DPIA)
      Section 8
      Special categories of data
      Section 8.1
      What constitutes a special category of data.
      Paragraph 8.1.1
      Explicit special categories of data
      Paragraph 8.1.2
      Inferred and combined special categories of data
      Section 8.2
      The Article 9(2) exception of special categories of data made manifestly public
      Section 9
      Joint controllership and responsibility
      Section 9.1
      Joint controller arrangement and determination of responsibilities (Art. 26 GDPR).
      Section 9.2
      Levels of responsibility
      • Share:
      author avatar
      Privacy Professor

      Professor mr drs Romeo F. Kadir MA MSc LLM LLM (Adv) EMBA EMoC

      At present Romeo Kadir serves as the President of the Global Association of Data Protection Professionals Europe (GADPPRO). GADPPRO is a thought leader self-regulatory association of data protection professionals based in the European Union, active around the globe and the first European Association of data protection professionals open for members outside the EU. Please visit www.gadppro.org for more information.

      First appointed Data Protection Officer (DPO) ever in the Netherlands (European Union) at a semi-public entity. Seasoned European Privacy and Data Protection Expert (22+ years of practical experience in EU Privacy and Data Protection Law, Business Management, Compliance and Ethics).

      Studied European and International Law, Political Sciences and Business Administration. Romeo Kadir is EIPACC EADPP Professor European Privacy & Data Protection Law at Universitas Padjadjaran UNpad (Indonesia) and Honorary Visiting Research Fellow with O.P. Jindal Global University (New Delhi), Senior Associate Fellow with Vidhi Centre for Legal Policy (New Delhi), Lecturer Science Honours Academy and Lecturer at the International Molengraaff Institute, Utrecht University (UU, Netherlands). In 2010 he was founder of the first European Data Protection Academy focusing on privacy-only executive education.

      Present Occupations in European Data Protection Law

      Member of the International Bar Association (IBA)
      Member of the International Board of Experts with EuroPrivacy Certification Scheme (Geneva and Luxembourg)
      Member of the International Strategic Board with EuroPrivacy Certification Scheme (Geneva and Luxembourg)
      Member of the Swiss-Chinese Law Association (SCLA)

      Former Occupations in European Data Protection Law

      President European Institute for Privacy, Audit, Compliance & Certification (EIPACC)
      Co-Founder/Vice-President European Association for Data Protection Professionals (EADPP)
      Chair EADPP Certification Committee Data Protection Professionals,
      Chair EADPP Academic Board
      Chair EADPP Expert Committee on Cybersecurity
      Chair EADPP Expert Committee on Artificial Intelligence (AI)
      President Supervisory Board of the Dutch Privacy Complaints Office (NPKI)
      Rapporteur to UN Monitoring Commission Human Rights on behalf of the Dutch Privacy Foundation (SPN)

      Publications

      'Handbook DPO - A Practical Guide', Privacy Publishing Group (2017)
      Editor-in-Chief of ‘Data Protection Dictionary’, authored, edited and coordinated ‘Handbook for the Data Protection Officer – A practical Guide’, ‘The Ultimate GDPR Business Guide – Six Volumes’ and other relevant books in the field of privacy and data protection (www.dataprotectionbooks.com)

      www.romeokadir.eu

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